FOR IMMEDIATE RELEASE
VIEWPARK and FOCUS SHIFT FILMS announce a joint venture to develop media technology under the banner VIEWPARK INNOVATION UK.
New York and Cardiff, February, 14, 2022. VIEWPARK’s New York based virtual global media company announced a partnership today with UK film and media venture FOCUS SHIFT FILMS, named VIEWPARK INNOVATION UK.
VIEWPARK INNOVATION UK’s first collaboration is ViewFinder for Movies, an app that allows audiences to visit movie locations around the world using AR/VR to put movie fans into the actual location of their favorite movie or series, gamify the experience and also offer rewards from local businesses such as coffee shops, pubs and hotels.
Developed with key partnerships and relationships including Creative Wales, Clwstwr, BBC Studios, and Cardiff University National Software Academy, the ViewFinder for Movies app is in beta form ready for Series A funding.
VIEWPARK INNOVATION UK’s second collaboration is ViewFinder for Sports, spearheaded by Focus Shift Films CEO, Daniel Harris. Viewfinder for Sports is an interactive platform for the sports tourism market for a new generation of device-centric audiences. Daniel has already built a disruptive sports media company, EatSleep Media, specializing in fan driven digital content for FA Wales, Sport Wales, BBC Radio Wales, talkSPORT and more, as well as delivering VR/AR projects whilst at Atticus Digital for Visit Wales, Adidas, and Pfizer.
VIEWPARK’s media tech business focus is three-fold. First, the company creates apps and platforms utilizing innovative technology to find new and entertaining ways to grow audiences, as in the VIEWPARK INNOVATION UK joint venture. Second, VIEWPARK provides financing for other media technologies currently in development and in need of seed financing. Third, VIEWPARK launches new technology on its catalog of successful live platforms and the metaverse.
VIEWPARK INNOVATION UK apps follow VIEWPARK’s successful launch of VIMODJI, the first curated platform that organizes the world’s best video clips by mood using emotional intelligence and makes them universally accessible and easy to share.
The Vimodji app is similar to Giphy, with the significant additional benefit of using sound powered by emotional intelligence. Facebook acquired Giphy in May of 2020 for $400M. Vimodji is already embedded with VIBER, which currently has 1.4B users. The Vimodji app is currently available for download on the app store.
VIEWPARK’s CEO, Krysanne Katsoolis, stated that “We are always looking for smart media tech plays that can also launch, enhance and market our content. We curate apps and platforms that have a disruptive impact for the content industry.”
Katsoolis has led media ventures for more than 20 years curating and distributing content across all verticals. Katsoolis’ experience includes building both private and public companies including spearheading a reverse merger onto NASDAQ.
Focus Shift Films’ Daniel Harris, stated that, “Wales is the perfect place for developing an idea that brings together tourism and the creative industries using digital technology. We have everything we need here to build an app and bring together these key industries. But, this project has global possibilities and can be applied to various industries.”
ABOUT VIEWPARK
VIEWPARK is a virtual global media company with a global reach helmed by Krysanne Katsoolis to finance, package and release film, series and music content utilizing and supported by cutting-edge technology. The VIEWPARK mandate is to produce and distribute quality curated content which is provocative, self-aware and also entertaining, and to develop and invest in proprietary media technology.
ABOUT FOCUS SHIFT FILMS
Focus Shift Films is a BAFTA Cymru nominated production company creating dynamic content from new, unheard voices and aimed at niche underserved audiences. We work with a range of working class and diverse voices to help bring their vision to life through short films, documentaries, feature films and digital content.
For more information, contact: Krysanne Katsoolis
CEO, VIEWPARK
+1917-379-7911
